We were thrilled to work with Botanique & Rye, a luxury brand for homeware and tableware accessories. From baobab hand-illustrated organic cotton tea towels and aprons, to chia seed printed crystal glasses, we instantly loved their products. It’s so important to us that we work with brands we are passionate about, because this makes our jobs infinitely easier. It means we speak genuinely and authentically.
Some of the services we provided Botanique & Rye included:
- Social media management
- Blog post development
- Managed competition to boost social media engagement
- Marketing strategy development
- Product brochure design for suppliers
Initially, Botanique & Rye were keen to reach out to potential suppliers to stock their products. They had sourced a fantastic listing with Planet Organic and wanted to expand on this. However, we felt it was important that we addressed some key branding and marketing fundamentals first to ensure they would stand out against the competition.
This involved capturing lots of beautiful photographs of their products to use on social media. We completely revamped their Instagram feed and set up a Facebook account. We also added lots of the images as linked products on Pinterest to build up awareness and back-links to their website.
We added some blogs onto their website to help build up content on their website for SEO purposes, and also filmed a short video to help them present their products to Not On The High Street. This was used on social media and as part of events they have participated in.