When it comes to competing with all the other mail in your customers’ inboxes, of course the subject line carries a lot of the load initially. But if you want that all-important click-through you’ll need to ensure that your email content is on point. Nailing the messaging is important – figure out what your customers want and need from you, then offer it to them – but for them to take notice and be persuaded to click on a button or link, your email design will need instant impact.
And there’s proof visuals are important, too – a recent report shows that over 20% of marketers have found that email design has improved their email engagement. With the role of email marketing increasing (roughly 80% of marketers reported this trend), then the already-solid ROI for email marketing (research has found it’s 38:1, on average) is looking even better.
Maximise click-throughs with compelling visuals
“Marketing without design is lifeless, and design without marketing is mute.”
Looking for a email design agency in Colchester, or in Essex? Or perhaps you don’t mind where our HQ is, provided we can still offer you the very best creative services? (We can, by the way, wherever you’re located!). Drop us a line today, to start a conversation about how we can help you build your business: [email protected].