Scene Architects
Transforming a Brand Identity Post Merger
Client
Scene Architects
Year
2022
Rebranding an architecture practice with a bold visual identity and dynamic website that positioned the business for future growth and established a prominent industry presence.
OBJECTIVE
DAP Architecture, post-merger with Peter Emptage Architects, faced the challenge of redefining its identity and aligning it with a future of growth, creativity, and collaboration. The need for a fresh brand to reflect these values was imperative.
Solution
Engaged in a comprehensive brand evolution with Built to redefine the identity of DAP Architecture and create Scene Architects.
Participated in strategic consultations and creative processes to guide the branding initiative.
Collaborated on a strategic naming process, resulting in the creation of Scene Architects.
Crafted a visually compelling identity that aligned with the company's vision for creativity, innovation, and collaboration.
Developed a custom website as part of the branding strategy, providing a dynamic platform to showcase the diversity of projects and services offered by Scene Architects.
Impact
The rebrand successfully positioned Scene Architects with a bold and punchy identity, effectively communicating the core values of creativity, innovation, and collaboration. The custom website served as a dynamic platform, showcasing the diversity of projects and services. The outcome was a brand poised for growth, standing out in the marketplace and embodying the essence of Scene Architects' architectural prowess.
